{"id":1281765,"date":"2024-05-20T08:04:06","date_gmt":"2024-05-20T02:34:06","guid":{"rendered":"https:\/\/trak.in\/stories\/?p=1281765"},"modified":"2024-05-20T08:07:21","modified_gmt":"2024-05-20T02:37:21","slug":"this-is-how-google-will-track-ai-generated-videos-text-invisible-ai-watermark","status":"publish","type":"post","link":"https:\/\/trak.in\/stories\/this-is-how-google-will-track-ai-generated-videos-text-invisible-ai-watermark\/","title":{"rendered":"This Is How Google Will Track AI Generated Videos, Text: Invisible AI Watermark!"},"content":{"rendered":"\n<p>Googles invisible AI <a href=\"https:\/\/www.darkreading.com\/cloud-security\/google-ai-watermarks-identify-deepfakes#\">watermark<\/a> to identify generative text and video.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"530\" src=\"https:\/\/trak.in\/stories\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-20-at-8.03.28\u202fAM-1024x530.png\" alt=\"This Is How Google Will Track AI Generated Videos, Text: Invisible AI Watermark!\" class=\"wp-image-1281803\" srcset=\"https:\/\/trak.in\/stories\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-20-at-8.03.28\u202fAM-1024x530.png 1024w, https:\/\/trak.in\/stories\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-20-at-8.03.28\u202fAM-300x155.png 300w, https:\/\/trak.in\/stories\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-20-at-8.03.28\u202fAM-768x397.png 768w, https:\/\/trak.in\/stories\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-20-at-8.03.28\u202fAM-1536x795.png 1536w, https:\/\/trak.in\/stories\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-20-at-8.03.28\u202fAM-2048x1059.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>World\u2019s go to search engine and a global leader in innovation, Google, has made quite some AI-related announcements at the Google I\/O developer conference this week which include stronger security measures in its AI models to clamp down on the spread of misinformation via deepfakes and problematic outputs.<\/p>\n\n\n\n<p><strong>Google&#8217;s Advanced AI Watermarking<\/strong><\/p>\n\n\n\n<p>In order to enable the insertion of invisible watermarks on AI-generated video and text, the company expanded its SynthID line of watermarking technologies.&nbsp;<\/p>\n\n\n\n<p>This way the documents can be traced back to their original sources and the SynthID already applies watermarks to AI-generated images and audio.<\/p>\n\n\n\n<p>James Manyika, senior vice president at Google, at Google I\/O said that &#8220;We are &#8230; developing new tools to prevent the misuse of our models&#8221;.<\/p>\n\n\n\n<p>As AI is becoming the cynosure of developments, there is grown importance for watermarking AI-generated content in order to create various types of content.&nbsp;<\/p>\n\n\n\n<p>There have been multiple cases across the globe of Deepfake video and audio have already been used to spread misinformation and for business email compromise.<\/p>\n\n\n\n<p>Two new AI models were announced at the I\/O by Google:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Veo: AI model that generates realistic videos<\/li>\n\n\n\n<li>Imagen 3: AI model which generates life-like images.&nbsp;<\/li>\n<\/ol>\n\n\n\n<p><strong>Safeguarding Against Misinformation and Ensuring Accountability<\/strong><\/p>\n\n\n\n<p>Manyika said that the new watermarking techniques will be implemented in both models to easily identify fakes and prevent the spread of misinformation.&nbsp;<\/p>\n\n\n\n<p>For starters, all the videos that are generated by Veo on VideoFX will be watermarked by SynthID. He said that &#8220;We&#8217;re doing a lot of research in this area, including the potential for harm and misuse\u201d.<\/p>\n\n\n\n<p>A watermark by SynthID, could mean a block of text or an invisible statistical pattern. This is then used in a scoring system in order to identify the uniqueness of that watermark pattern to see whether the text was AI-generated or came from another source.&nbsp;<\/p>\n\n\n\n<p>Google is open-sourcing SynthID text watermarking to other vendors.<\/p>\n\n\n\n<p>In a blog post, Google wrote that &#8220;SynthID for text watermarking works best when a language model generates longer responses, and in diverse ways \u2014 like when it\u2019s prompted to generate an essay, a theatre script or variations on an email&#8221;.<\/p>\n\n\n\n<p>The company further noted how various AI-assisted red-teaming techniques are employed to protect AI models.<\/p>\n\n\n\n<p>In order to improve and expand their red-team capabilities, these AI agents are trained to compete with each other to improve and expand their red-team capabilities.&nbsp;<\/p>\n\n\n\n<p>He added the &#8220;We test our own models and try to break them by identifying weaknesses. Building AI responsibility means both addressing the risks and maximizing the benefits of people and society.&#8221;<\/p>\n\n\n\n<p><a href=\"https:\/\/www.theverge.com\/2024\/5\/14\/24155927\/google-ai-synthid-watermark-text-video-io\">Image Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Googles invisible AI watermark to identify generative text and video. World\u2019s go to search engine and a global leader in innovation, Google, has made quite some AI-related announcements at the Google I\/O developer conference this week which include stronger security measures in its AI models to clamp down on the spread of misinformation via deepfakes [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":1281803,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[5337,63],"class_list":["post-1281765","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-ai-watermark","tag-google"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>This Is How Google Will Track AI Generated Videos, Text: Invisible AI Watermark! - Trak.in - Indian Business of Tech, Mobile &amp; Startups<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trak.in\/stories\/this-is-how-google-will-track-ai-generated-videos-text-invisible-ai-watermark\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"This Is How Google Will Track AI Generated Videos, Text: Invisible AI Watermark! - Trak.in - Indian Business of Tech, Mobile &amp; Startups\" \/>\n<meta property=\"og:description\" content=\"Googles invisible AI watermark to identify generative text and video. World\u2019s go to search engine and a global leader in innovation, Google, has made quite some AI-related announcements at the Google I\/O developer conference this week which include stronger security measures in its AI models to clamp down on the spread of misinformation via deepfakes [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/trak.in\/stories\/this-is-how-google-will-track-ai-generated-videos-text-invisible-ai-watermark\/\" \/>\n<meta property=\"og:site_name\" content=\"Trak.in - Indian Business of Tech, Mobile &amp; Startups\" \/>\n<meta property=\"article:published_time\" content=\"2024-05-20T02:34:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-05-20T02:37:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/trak.in\/stories\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-20-at-8.03.28\u202fAM-1024x530.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"530\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Rohit Kulkarni\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Rohit Kulkarni\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/trak.in\/stories\/this-is-how-google-will-track-ai-generated-videos-text-invisible-ai-watermark\/\",\"url\":\"https:\/\/trak.in\/stories\/this-is-how-google-will-track-ai-generated-videos-text-invisible-ai-watermark\/\",\"name\":\"This Is How Google Will Track AI Generated Videos, Text: Invisible AI Watermark! 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