{"id":1274056,"date":"2023-10-05T07:17:22","date_gmt":"2023-10-05T01:47:22","guid":{"rendered":"https:\/\/trak.in\/stories\/?p=1274056"},"modified":"2023-10-05T07:21:48","modified_gmt":"2023-10-05T01:51:48","slug":"us-smartphone-market-crumbles-as-sales-down-by-22-worst-performance-in-last-10-years","status":"publish","type":"post","link":"https:\/\/trak.in\/stories\/us-smartphone-market-crumbles-as-sales-down-by-22-worst-performance-in-last-10-years\/","title":{"rendered":"US Smartphone Market Crumbles As Sales Down By 22%: Worst Performance In Last 10 Years"},"content":{"rendered":"\n<p>Canalys, a leading market research firm, recently released alarming statistics for the <a href=\"https:\/\/arstechnica.com\/google\/2023\/09\/smartphone-sales-down-22-percent-in-q2-the-worst-performance-in-a-decade\/\">North American smartphone market <\/a>in Q2 2023, characterizing it as the &#8220;most dismal quarterly performance in over ten years.&#8221;\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"465\" src=\"https:\/\/trak.in\/stories\/wp-content\/uploads\/2023\/10\/Untitled-design-13.png\" alt=\"US Smartphone Market Crumbles As Sales Down By 22%: Worst Performance In Last 10 Years\" class=\"wp-image-1274070\" srcset=\"https:\/\/trak.in\/stories\/wp-content\/uploads\/2023\/10\/Untitled-design-13.png 1000w, https:\/\/trak.in\/stories\/wp-content\/uploads\/2023\/10\/Untitled-design-13-300x140.png 300w, https:\/\/trak.in\/stories\/wp-content\/uploads\/2023\/10\/Untitled-design-13-768x357.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>The figures reveal a staggering 22 percent decline compared to the same quarter in the previous year. Canalys has forecasted a concerning 12 percent downturn for the entire year of 2023.<\/p>\n\n\n\n<p>Both 2022 and 2023 have proven to be challenging years for smartphone sales, witnessing declines of 9 and an anticipated 12 percent, respectively. However, Canalys anticipates a slight recovery in 2024, projecting a 3 percent increase in the smartphone market.<\/p>\n\n\n\n<p><strong>Apple Records 20% Decrease in Q2 2023; But Maintains Dominance<\/strong><\/p>\n\n\n\n<p>Within this slump, Apple, a giant in the smartphone industry, experienced a significant 20 percent decrease in Q2, yet maintained a dominant position with an impressive 54 percent market share.&nbsp;<\/p>\n\n\n\n<p>Samsung, securing the second position, encountered a sharp 27 percent decline, holding a 24 percent market share during Q2 2023. Following closely is Motorola, which saw a 25 percent drop, securing only an 8 percent market share.&nbsp;<\/p>\n\n\n\n<p>Surprisingly, TCL, primarily known for its TV products and briefly involved in smartphones, suffered the largest setback, plummeting by 30 percent and holding a mere 5 percent market share.<\/p>\n\n\n\n<p><strong>Google Records 59% Increase in Pixel Sales; Only Company To Maintain Its Sales<\/strong><\/p>\n\n\n\n<p>Interestingly, Google emerged as the sole company to endure this quarter unscathed. Despite being at the lower end of the smartphone charts, Google witnessed a remarkable 59 percent increase in Pixel phone sales, enabling them to grasp 4 percent of the market.&nbsp;<\/p>\n\n\n\n<p>This trend is reminiscent of the previous year, where Google leaped from a 1 to a 2 percent market share. With the current growth rate, the company may soon secure the fourth position in the market.<\/p>\n\n\n\n<p>One notable highlight from the chart is the &#8220;others&#8221; category, which saw a significant 43 percent decline, likely indicating further consolidation within the Android market. Brands like OnePlus, HMD\/Nokia, and budget-focused vendors like Blu are likely encompassed in this category.&nbsp;<\/p>\n\n\n\n<p>Canalys suggests that the low-end market is struggling due to diminishing prepaid demand. Notably, the average sell price has risen from $663 to $738 year over year, indicating a surge in premium phone sales while budget vendors face increased challenges. Despite the overall market losses, Canalys reports a notable 25% and 23% growth in premium segment shipments for Apple and Samsung, respectively, during Q2 2023.<\/p>\n\n\n\n<p><a href=\"https:\/\/androidcommunity.com\/best-buy-to-shut-down-brick-and-mortar-cell-phone-stores-in-the-us-20180301\/\">Image Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Canalys, a leading market research firm, recently released alarming statistics for the North American smartphone market in Q2 2023, characterizing it as the &#8220;most dismal quarterly performance in over ten years.&#8221;\u00a0 The figures reveal a staggering 22 percent decline compared to the same quarter in the previous year. Canalys has forecasted a concerning 12 percent [&hellip;]<\/p>\n","protected":false},"author":25,"featured_media":1274070,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[21],"tags":[156,1129],"class_list":["post-1274056","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-smartphones","tag-us"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>US Smartphone Market Crumbles As Sales Down By 22%: Worst Performance In Last 10 Years - Trak.in - Indian Business of Tech, Mobile &amp; Startups<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trak.in\/stories\/us-smartphone-market-crumbles-as-sales-down-by-22-worst-performance-in-last-10-years\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"US Smartphone Market Crumbles As Sales Down By 22%: Worst Performance In Last 10 Years - Trak.in - Indian Business of Tech, Mobile &amp; Startups\" \/>\n<meta property=\"og:description\" content=\"Canalys, a leading market research firm, recently released alarming statistics for the North American smartphone market in Q2 2023, characterizing it as the &#8220;most dismal quarterly performance in over ten years.&#8221;\u00a0 The figures reveal a staggering 22 percent decline compared to the same quarter in the previous year. 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