social Media

"Bill Gates is a very rich man today... and do you want to know why? The answer is one word: VERSIONs." - Dave Barry Now, this rings really true in hindsight, doesn’t it? For a second, imagine how many versions you must…

Looking for jobs in India is no longer limited to advertisements or postings in your local newspaper. Whether you are a fresh graduate or experienced manager, the chances of you finding a job online in India are probably more than you…

One of the biggest gripe that users have/had with Facebook was its privacy. Additionally, Facebook privacy has gone through so many iterations over the years, FB users are actually more confused about it. It has been a sticky issue for…

Social Media in a very short time has become an indispensable platform for Marketers. Infact, it has gone so mainstream that it now commands between 30% to 40% of overall marketing budgets on digital media according to the recently released…

Are your Facebook friends getting more of your time and attention than your real friends? Are you constantly checking your Facebook updates? Do you worry about what others will post about you on Facebook? If you've been nodding along any…

It is always good to visualize the rise of internet and the pillars of internet such as social media, e-commerce etc. A lot of market research and database companies come up with quarterly or annual state of the internet reports providing a…

The greatest fear that most people in the traditional marketing world have is that once day Social Media would replace what they do. Hence they harbor an animosity towards Social Media and most even dismiss it as a fad or just a passing…

In the early 1980’s there were two automobile giants in talks with the Indian government, to launch a small car in India. One of them was Suzuki that went on to create history with the launch of the Maruti 800. The auto giant that didn’t…

With the launch of Google+ we now seem to 3 mainstream Social Media platforms (yes, Google+ has already become mainstream in couple of months due to its phenomenal growth). If you are a online company or a Social Media personnel, you don’t…

After Facebook, now with Google+ requiring users to use actual names instead of pseudonyms / nicknames, an old debate about Real identity versus Pseudonym identity has kicked off. Matters have gotten little heated up with Google temporarily…

Of all the uses of social media in enterprise context, I was and still am a big fan of using social media for crowdsourcing. There have been numerous incidents where businesses have leveraged crowdsourcing to maximize and in most cases get…

Did you get the subtle connotation that the word Life has for Gamers? No? Read on anyways! We Gamers are a funny bunch. We need instant gratification, and you’d think we would quickly tire of our latest toy and want to move to another…

It looks like I am becoming a Google Plus Evangelist – This is the name more than one person gave me when I attended a conference yesterday. Whether that is true or not, one thing is sure – Google Plus is here to stay. Google Plus is still…

Google+ vs Facebook : The fight is on. All kind of rumors are floating around with quants predicting the number of users on G+ already. Some say it will be 10 million today and some say it will be 20 million by this weekend. Google hasn’t…

We have been hearing from last few years search is going to be social; all search engines in coming years are going to put more value to social signals from the searcher’s social graphs then the links obtained by sites from different places…

India now has over 28 million Facebook users and over 1/3rd of all Internet users are on Facebook. India also has the 5th largest Facebook user base in the world and is expected to become 2nd largest Facebook userbase by end of 2012. These…

Facebook is changing the world around us – It has now become much more than just a social network – It has become a gaming hub, a marketing platform, a event organizer, an ecommerce shop and hundreds of others things that we do in our daily…

Can you guess which are the most Social Media friendly banks in India ? If you thought of HDFC Bank, you are right – It is the most social media friendly private sector bank in India and when it comes to Public sector the honour goes to…

Yesterday Facebook released some interesting statistics about the growth of Facebook users world-wide and it looks like Facebook is on the over-drive, especially in India. Facebook Users Growth Facebook now has over 675 Million users…

I have been receiving posts on my facebook wall that says, “Checkout the photographs of dead Osama” or “Secret Video of Obama Killing”and other similar posts that are nothing but spam fake messages. Once clicked, it gets posted to all my…