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A Technology Brand is discussed every two minutes Online !
A Technology brand is discussed every two minutes in an online conversation – This unique finding has been published by Digital Brand Index (DBI) specifically for India. The DBI has been undertaken by Edelman in collaboration with…
Top Outsourcing Cities in the world
India has reiterated its position as the top Outsourcing Destination in the world – 6 out of 8 cities figure in the list of Top Outsourcing Cities in the world according to the report – Top 50 Emerging Global Outsourcing Cities - …
Globally, Indians better prepared for retirement than most
Indians are big on savings - they probably save more than any other country in the world. This has put Indians (42% of them) amongst the ones who are very well prepared for their retirement. These are the findings of recently released…
InMobi survey reveals High Mobile Ad Engagement among Youth – Really?
I have been closely following the reports and surveys on usage of mobile phones and its services by Indian users. Today I stumbled upon an Interesting survey by InMobi – the results of which really surprised me. In all the previous…
Top 20 I.T Employers in India
Yeah, we have a top list today for our readers today – The best 20 Information Technology Employers in India. The survey was conducted by Dataquest and IDC jointly – The DQ-IDC Best Employers Survey. This survey surprisingly does not…
India’s Competitiveness Rankings
How competitive do you think India is when compared to other countries? If you are thinking India is better placed than most of the other countries, you are wrong. India is ranked a lowly 49th in the world when it comes to competitiveness…
Interesting insights about Affluent Indians
In first-of-a-kind survey launched by Nielsen, some very Interesting statistics have been revealed about certain Lifestyle habits of affluent Indians. The Nielsen Upper Middle and Rich (UMAR) survey looks at Rich Indian’s Media…
Worldwide Purchasing Power & Earnings: Detailed Report
Did you know that Mumbai has the lowest Cost of Living at the same time lowest wages when compared to the other 73 global Metro cities in the world? Yes, thats what the 14th UBS Price and Earnings survey concedes. In fact, Both Delhi and…
Animation & Gaming Industry in India: Report
Animation is taking off in India in a big way. It is quite evident from the fact that mainstream animated movies are getting released in Bollywood and many others in pipeline. On other hand even offshoring of animation services to India…
ISRO Bhuvan Full Review & Analysis
We have already written about ISRO Bhuvan, but were not able to give our reviews as we could not download the application yesterday. But, the site is up today and we were able to get our hands on ISRO Bhuvan. Here is the complete review of…
Media Monday: Mobile TV Explained
There have been lot of questions I have come across recently regarding Mobile TV, so thought it would be a good time to let our readers to know more about it. What is Mobile TV? Mobile TV is a service which allows cell phone owners to…
Consumer Confidence Index points to end of recession !
I am a firm believer that recession is more in the minds of people than it is on ground. Yes, we have had global downturn, but the evasive actions that we take to counter recession are responsible for deepening of recession to a very large…
Anatomy of an Entrepreneur
Do you know what is the Family Background or Motivation of Typical Entrepreneur?
Here is your Typical Entrepreneur
He is from a middle-class or upper lower-class background, and very few come from backgrounds of extreme wealth or…
Two-Thirds of Indian City Students spend more than a hour online everyday
The youth, especially the teenagers between age 12-18 are actively using Internet as a medium for socializing. As many as 93% of the students are aware of social Networking and nearly 63% of all students spend more than an hour online on…
Consumers trust Traditional Media Advertising more than Online Media
According to the survey carried out by Nielsen Global, Consumers trust Newspaper Advertising more than Online Advertising. Infact, just 1/3rd of the consumers actually trust online banner and video ads. Mobile Text Ads (SMS type) are…
Full Report: SMS in India – how, what & why
With the advent of Smartphones, everyone today is talking about Internet on mobiles, 3G speeds etc etc. However, SMS, a traditional short message service on mobile, even today is pretty much the most frequently used feature after…
India Economic Survey – Analysis and Full Report
Full Report and analysis of Indian Economy in 2009 and its future growth path. The article give simplified analysis of the state of Indian economy along with more than 50 reports of Indian Economic Survey 2009. Economy can grow around 7…
How & What Mobile Phone Services does India use – Report
India is currently the 2nd largest Mobile Market in the world after China, adding nearly 10-12 million subscribers on average monthly. At the end of April 2009, Indian Mobile subscriber base was pegged at 403.66 million, as per recent…
Take home salaries dip by 30% over last 10 years…What? How? Why?
That headline must have surprised you, especially because it is a known factor that India Inc. is shelling out much fatter pay packages than it did 10 years back. Infact, even a salary 20k p.m for a middle class is considered to be below…
The future of Indian Print Media Advertising
While I was reading this post on Techcrunch today, I was wondering about the health of Indian Newspaper Ad Sales compared to that of US, and I was quite surprised with what I found. Indian Newspaper Advertising is not only healthy at…