consumer

Notwithstanding the fact that the Internet has changed the world, there is a particular age segment which has been taken by storm – teenagers! Here's a no-nonsense look into how internet has affected the lives of Indian teenagers.…

You might have a great investment strategy of dividing your risks and increasing returns between mutual funds, recurring deposits, shares and debentures, gold and silver and much more, but have you considered Insurance? We're not talking…

Government of India yesterday released “Framework of Mobile Governance report”, an extension of National e-Governance Plan (NeGP), that may potentially bring about massive changes in the way Indian citizens access public services. The…

From an Indian mobile consumer point of view, last few months have been great. TRAI has been coming up quite a few directives that are pro-consumers. At the same time, for telecom companies, it is a nightmarish period - these new TRAI…

The power of social media has still not been harnessed in Indian classrooms as much as it should be. Schools and educational institutions are busy banning Facebook, Twitter and other social media platforms rather than seeing how they can be…

This is big and something very unexpected - According to the story that has appeared in India Today, the ambitious Unique Identification Project may soon be shown the door by Parliament Committee. The reason given by the committee was -…

While many are in the rush to turn their offices from physical to virtual, there are some of us who may still be bound by an office with a real address. But in order to make the most of your office, the best way is to go paperless. Here are…

Update: Since writing this post, Government of India has enabled online filing of RTI, which is quick and easy process. We wrote step-by-step process on "How to File RTI Online in Under 10 Minutes", which you may like to read. However, the…

Not all of us are informed and aware of the terms that are used in a home loan or how a home loan will affect our lives in the future. People who are not from a finance background may not even understand some of the most basic home loan…

Its been over a month since the new ruling over Do Not Disturb registry came into effect. I want to put forth this question to all our trak.in readers - Did this new DND ruling make any difference? The reason I am asking this question is…

A credit card may be your gateway to online shopping, reward points, cash back, impulsive buying, spending when you don't have cash and a lot more. But have you thought for a moment that your credit card can be subject to fraud or misuse?…

Ok, the last part of the title might have been a cheap shot but I thought it was necessary for my thoughts later in the post. On to the matters of more importance now. Bharti Airtel has chosen to implement a new customer experience…

Inflation is currently the worst nightmare for the Indian finance ministry and despite interest rate hikes, things don’t look very good. Even during the 2008 recession, when the developed countries were struggling with a bleeding economy,…

It is not a common occurrence when a government body launches really interesting initiatives especially around the theme of branding - Branding India Inc. So, I was pleasantly surprised to see when I stumbled upon www.indiais.org . ‘India…

Would you believe that the anti-bribery stance is already catching pace in India this year? Yes, the positive Anna-effect is gradually spreading its wings across the country, with India featuring as the ‘most improved’ country in 2011…

One of the biggest headaches during festive season is - Gifting! Are you heading into the festive season with boxes of sweets and firecrackers that are losing their value day by day? Instead of taking consumables that practically leave no…

Are you accepting a friend request on Facebook simply because you've got friends in common? As cool as it may seem right now, it can cause you a massive headache later on. Accepting unknown friends on Social networks, especially Facebook,…

According to a new report by the Socialbakers only 5% of posts on brand pages on Facebook ever get answered. 95% of the posts are left unanswered. The biggest culprits are FMCG and Media companies. The best respondents turn out to be…

Getting information off the Internet is like taking a drink from a fire hydrant." - Mitchell Kapor If this quote has made you laugh, think twice about it. What would we do without technology in our daily lives? We're so used to…

"Bill Gates is a very rich man today... and do you want to know why? The answer is one word: VERSIONs." - Dave Barry Now, this rings really true in hindsight, doesn’t it? For a second, imagine how many versions you must…