With the growing smartphone user base, the number of app downloads has seen a steep rise as well. From booking a cab to ordering food or online ticketing, it can now all happen over an app. There are two main market leaders in the global app market, Apple’s iOS and Google’s Android.
Since Reliance Jio arrived, India has become one of the largest mobile data consumers in the world. Currently India is the world’s fastest growing market for mobile apps on both Android and iOS platforms combined.combined with one of the most downloaded apps.
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Most Downloaded Apps in India
In the first quarter of 2018, India leads one of the top spots in terms of combined downloads on Android and iOS.
- UC Browser
- FB Messenger
- SHAREit
- Jio TV
- Airtel TV
- Hotstar
- Truecaller
- Hypster
Most Downloaded Apps in World – Facebook Leads Again
Coming to overall app downloads, Facebook is the most downloaded app both in India and world. Here are the most downloaded apps in the world.
- Facebook Messenger
- YouTube
- Google Maps
- Snapchat
- Skype
iOS Global Market
The iOS App Store started operating back in 2008, and currently has over 170 billion apps and Apple has spent around $130 billion on them. Reportedly Apple charges a 30 percent commission for every app sold on the App store or for any in-app purchase.
On an average, there are 100+ apps installed on iPhones, but users only open under 40 installed apps monthly.
Most Downloaded Games in World
After apps, games represent 31 percent of the total app downloads, and it constitutes 75 percent of the total money spent on apps. The all-time most downloaded game is Candy Crush Saga. Here are the most downloaded games.
- Candy Crush Saga
- Subway Surfers
- Fruit Ninja
- Clash of Clans
- Honour of Kings
Most Downloaded Non-Game Apps in World
Apart from games, the non-game apps are are of the biggest revenue gainers. Most of these apps are entertainment-related.
- Netflix
- Spotify
- Pandora
- Tencent Video
- Tinder
Android Global Market
Android covers around 90 percent of all the smartphones in the world. The Google-owned operating system dominates the app app market with a 85 percent share. If compared, Apple only has a 15 percent share for its iOS ecosystem.
Due to Android’s mass availability and much lower retail price, there are many more Android users compared to iOS.
iOS vs Android – Total App Downloads
Coming to the total number of apps downloaded, iOS represent 30 percent of all total number of app downloads and Android has a 70 percent market share, according to App Annie. The huge market and mass availability has helped Google’s Android to reach out to such a wider user base around the world.
Almost 90 percent of all the smartphone users in the world use Android with one of the most downloaded apps.
Though, when it comes to app users and consumers spending on apps, they are more likely to spend money or buy an app or make an in-app purchases via iOS to Google, 66 percent to 34% percent.
Currently, the top app market remains United States which had 40 billion total downloads in 2017, followed by China with 39 billion downloads. In terms of usage, France tops the list with an average of 114 apps per phone.