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Weekly Wrap-up: Xiaomi Mi3 Price, Android One, MSFT Job Cuts & More…

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It’s Monday morning and time to do a quick wrap-up of some of the buzzing posts published on trak.in last week.

Trak.in weekly news wrap-up

Adsharp is a new advertisement technology introduced by Star India using which advertisers and marketers can laser target their ads and show it only to local audience. For example, a car dealer having showroom in Pune can now use Adsharp and target their advertisements only for Pune residents.

In the recently announced Rail Budget by BJP Government, there were several technological and operational initiatives announced. But one announcement among them was closely followed by eCommerce companies; a decision which can have far reaching impact on the overall $2.3 billion India eCommerce industry: Logistics support.

Oppo, another Chinese brand that is trying to make its presence felt in India, has partnered exclusively with Amazon.in to bring its Smartphone lineup online.

Hyderabad based Celkon Mobiles has inked a partnership with Google for Android One. Along with them, Intex seems to be in the line as well and should soon be in the party.

Are you aware of #AmazonCart ? It’s fine if your did not know as it was not available for Indian Amazon site till now. But now looks like the #AmazonCart feature has been enabled for Amazon.in as well.

Their social media analytics and research done by CRISIL presented us with some interesting facts, which give us an idea about the general perception and participation in the Union Budget by Indian social media users.

The Mi 3 which was expected to be priced at Rs. 14,999 has been priced even lesser at Rs. 13,999! The 5.5″ inch RedMi Note is priced at Rs. 9999 and Red Mi1S is priced at Rs.6,999!

Microsoft COO Kevin Turner recently talked about company’s new strategy to bring in ultra-affordable notebooks and Windows 8 tablets to make inroads into the market that is currently led by Chromebooks!

Samsung has launched Exynos ModAP SoC, that will support 4G LTE technology. This chip will be have a quad core processor built on 28nm HKMG (High-k /Metal Gate) Process. While it is not the same as an octa core Exynos 5 chip, the addition of LTE makes it perfect for mid-range smartphones of next year

Marketing is a gradual process not an event; it requires relentless pursuit of excellence while leveraging the existing resources. Here are 5 marketing illusions which a digital entrepreneur should kill right away.

Pune based social media & digital consulting agency Buzzfactory today announced that it has merged with US based Qliktag Software Inc. an who offer innovative mobile software solutions to customers.

Now, Google has gone ahead and added support for all world languages in one free single font – Google Noto. The single unified Noto font supports nearly all the languages around the world, including Simplified Chinese, Traditional Chinese, Devnagari, Japanese and many more.

Made in India mobile messenger: Hike is now #1 free application on Android Playstore, iOS Appstore and Windows platform across India.

Funding Round-up: Capillary Raises $14M from Sequoia, Norwest, Urban Ladder Raises $20M from Steadview, SAIF & Kalaari & Reviews42 Raises $5M from Tiger Global & Nirvana Ventures.

Here are 3 reasons Goals are bad for your life and three reasons you should embrace the system. Yes, they can ruin your happiness, read to understand more.

While reports stated that Google is investing as much as Rs. 100 crore to promote Android One in India, fresh reports from earlier today suggest that the figure is actually closer to $1 billion (or Rs. 6000 crore)

It’s raining cheap smartphones! Mozilla is planning to bring Firefox OS Smartphones in India priced $50 or Rs. 3000 by end of this month according to various reports.

Satya Nadella, CEO of Microsoft has just sent a memo to all employees, announcing that 18,000 positions inside the company would be terminated. This is the largest layoff announced by Microsoft ever; previous highest being 5800, during the recession in 2009.

Reserve Bank of India has issued guidelines for seeking license required for opening Small Banks and Payment Banks in India; along with request for suggestions and opinions from general public on this decision.

Are you starting a brand new ecommerce store? If you are, make sure you don’t get trapped into these 9 common mistakes that generally most entrepreneurs do!

Partnering with Snapdeal, the Jolla Smartphone will be sold in India exclusively via their online shopping portal. With an estimated price of Rs. 28,500 (349 Euro), Jolla is surely on the expensive side!

Datawind, which manufactures low cost tablets Akash has partnered with BSNL to offer free one year Internet to all its users. This offer is only for their UbiSlate 7Cz and UbiSlate 3G7 tablet buyers.

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