CRMnext, one of the leading global CRM (Customer relationship Management) product company have today announced a strategic investment of USD 7 million (INR 42 crore) from Norwest Venture Partners (NVP).
The newly raised funds will be utilized to accelerate global expansion and fuel investments in their research and innovation portfolio. The company envisages to become one of the top 5 players in global CRM space.
Nishant Singh, CEO, CRMnext said in regards the announcement, “We are focused on expanding our reach in the global market and this move will accelerate it. Even though we are a very profitable business, this funding will enable us to fuel investments into our research and innovation initiatives. All this will lead to further strengthening of our position as an enterprise class innovator in the CRM space, a space that has seen consolidation resulting in commoditization and has led to lack of real customer focused innovation”.
CRMnext currently has CRM implementation across the globe including Asia Pacific, Africa and Middle East regions. IN India, their client roaster includes ICICI Bank, AXIS Bank, HDFC Bank, Pfizer, Max Life Insurance, TATA AIA, Reliance, CRISIL (S&P Co.), Fullerton Financials, Bajaj, IIFL etc.
CRMnext’s cloud based product helps organizations manage sales, marketing and customer service across the organization, enables seamless sharing of information by centralizing all customer data and processes.
Their CRM implementation with HDFC bank is one of largest banking implementation in whole of Asia with 40,000+ users across 3,000+ branches in 1,500+ cities.
CRMnext has earlier been bestowed with prestigious awards such as, ‘Most Promising Product Company’ at CIO Review Asia 2014 & ‘Best CRM Technology Provider of Asia 2013’ by World Finance.