Comments on: Media Monday: 60 new Magazines launched in India in past 12 months

By: SEO Tips

SEO Tips — Thu, 12 Nov 2009 07:37:08 +0000

Internet will take a LOT of time to reach masses of India…
Apart from metros, local news papers still rule the minds of citizens…especially, in states where English is not spoken commonly, internet medium will not have such a high impact, especially when it comes to thoughtful aspects like politics and non fiction…internet is mostly limited to be in touch (think orkut) and get info (think moneycontrol)

By: rabi gupta

rabi gupta — Wed, 11 Nov 2009 14:16:12 +0000

Hi Madhav,

I agree to both of your points. But in India due to varied demographics and multiple languages, print media can still survive for long. it depends on how the market is captured and what is offered.

By: Madhav Shivpuri

Madhav Shivpuri — Wed, 11 Nov 2009 06:06:02 +0000

As I mentioned in my post titled “Death of Print Media? So What?” at http://www.lifestyles.co.in, internet, blogs and classified sites have nearly fulfilled the purpose of print media and in a much timelier manner. So even if the big media houses try to milk the customers in different forms, to me it not seem like a viable long term plan unless it is truly filling a need.

By: Madhav Shivpuri

Madhav Shivpuri — Wed, 11 Nov 2009 06:04:01 +0000

Are the printed magazines late to the party? In the US and UK top media companies are already reeling under losses due to the success of internet and blogging, and for some reason Indian publishing is picking up now!As I mentioned in my post titled Death of Print Media? So What? internet, blogs and classified sites have nearly fulfilled the purpose of print media and in a much timelier manner. So even if the big media houses try to milk the customers in different forms, to me it not seem like a viable long term plan unless it is truly filling a need.

By: Neytri

Neytri — Mon, 09 Nov 2009 10:30:53 +0000

TV18 Group alone has brought many magazines in the market.