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> <channel><title>Comments on: Media Monday: 2 Minute TOI</title> <atom:link href="http://trak.in/tags/business/2009/10/05/2-minute-toi/feed/" rel="self" type="application/rss+xml" /><link>http://trak.in/tags/business/2009/10/05/2-minute-toi/</link> <description>Trak.in is a popular Business Blog featuring buzzing stories on Business, Finance, Stock Market, Economy, latest trends, Political, Entertainment, Hollywood, Bollywood and Breaking News</description> <lastBuildDate>Sat, 20 Mar 2010 10:15:46 +0000</lastBuildDate> <generator>http://wordpress.org/?v=2.9.2</generator> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <item><title>By: rabi gupta</title><link>http://trak.in/tags/business/2009/10/05/2-minute-toi/#comment-57347</link> <dc:creator>rabi gupta</dc:creator> <pubDate>Tue, 06 Oct 2009 14:32:01 +0000</pubDate> <guid
isPermaLink="false">http://trak.in/tags/business/2009/10/05/2-minute-toi/#comment-57347</guid> <description>Hi Sharma,
Yeah it kindda look similar. But one important point with TOI is their catchy headline &quot;2 minutes&quot;. The term &quot;Skimmer&quot; which NYTimes uses is catchy too but one may immediately associate it with casualness or something for not so elite readers.
&quot;2 minutes&quot; term shows that they value your time and its gives a connotation just opposite of &quot;Skimmer&quot;.</description> <content:encoded><![CDATA[<p>Hi Sharma,<br
/> Yeah it kindda look similar. But one important point with TOI is their catchy headline &#8220;2 minutes&#8221;. The term &#8220;Skimmer&#8221; which NYTimes uses is catchy too but one may immediately associate it with casualness or something for not so elite readers.<br
/> &#8220;2 minutes&#8221; term shows that they value your time and its gives a connotation just opposite of &#8220;Skimmer&#8221;.</p> ]]></content:encoded> </item> <item><title>By: ASharma</title><link>http://trak.in/tags/business/2009/10/05/2-minute-toi/#comment-57331</link> <dc:creator>ASharma</dc:creator> <pubDate>Tue, 06 Oct 2009 06:18:08 +0000</pubDate> <guid
isPermaLink="false">http://trak.in/tags/business/2009/10/05/2-minute-toi/#comment-57331</guid> <description>Well this is just a copy of NYTimes. If you want to see a much better implementation go to http://prototype.nytimes.com/gst/articleSkimmer/</description> <content:encoded><![CDATA[<p>Well this is just a copy of NYTimes. If you want to see a much better implementation go to <a
href="http://prototype.nytimes.com/gst/articleSkimmer/" rel="nofollow">http://prototype.nytimes.com/gst/articleSkimmer/</a></p> ]]></content:encoded> </item> <item><title>By: Madhav Shivpuri</title><link>http://trak.in/tags/business/2009/10/05/2-minute-toi/#comment-57305</link> <dc:creator>Madhav Shivpuri</dc:creator> <pubDate>Mon, 05 Oct 2009 07:05:40 +0000</pubDate> <guid
isPermaLink="false">http://trak.in/tags/business/2009/10/05/2-minute-toi/#comment-57305</guid> <description>Its a good idea. Actually I wanted to create a website where people can provide 1 minute summary of any news article, blog they read along with the link to the whole article. When different people submit info, then it becomes a nice repository for others to read, vote and share. Not sure I will be able to monetize it...so put it down for now. Anybody interested can run with it.</description> <content:encoded><![CDATA[<p>Its a good idea. Actually I wanted to create a website where people can provide 1 minute summary of any news article, blog they read along with the link to the whole article. When different people submit info, then it becomes a nice repository for others to read, vote and share. Not sure I will be able to monetize it&#8230;so put it down for now. Anybody interested can run with it.</p> ]]></content:encoded> </item> <item><title>By: Sharad Harjai</title><link>http://trak.in/tags/business/2009/10/05/2-minute-toi/#comment-57303</link> <dc:creator>Sharad Harjai</dc:creator> <pubDate>Mon, 05 Oct 2009 06:25:22 +0000</pubDate> <guid
isPermaLink="false">http://trak.in/tags/business/2009/10/05/2-minute-toi/#comment-57303</guid> <description>Its surely a hit...  TOI has hit the bullls eye... time crunch is the major issue with every one..  n 2 min for all the major headlines...  sounds like WAO&gt;&gt;&gt;&gt;</description> <content:encoded><![CDATA[<p>Its surely a hit&#8230;  TOI has hit the bullls eye&#8230; time crunch is the major issue with every one..  n 2 min for all the major headlines&#8230;  sounds like WAO&gt;&gt;&gt;&gt;</p> ]]></content:encoded> </item> </channel> </rss>
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