Last 3 months seem to be all about Tata Docomo. First it was innovative launch advertising, then it was fantastic one second plan and now it is Unlimited GPRS plans. Not to mention the per call billing offering from its sister concern CDMA mobile company Tata Indicom.

Tata Docomo seems to be in a hurry to capture the mobile subscriber market share.
I received following information from Tata DOCOMO marketing guys yesterday:
TATA DOCOMO has launched another innovative offer in the country, Unlimited GPRS plans. Through the Unlimited GPRS plans, we aim to introduce GPRS plans at prices never seen before in the Indian telecom market. Unlimited GPRS plans will be introduced in two packages.
The two packages will be a Rs. 15 GPRS Pack and Rs. 95 GPRS pack. Here are some details on these offerings:
Rs.15 GPRS Pack:
This a Rs.15 special GPRS pack allowing unlimited internet access for upto 3 days. To start using the customer has to select DOCOMO internet APN on their handsets after downloading the GPRS settings.
Rs.95 GPRS Pack:
This special GPRS pack allowing unlimited internet access for up-to 30 days. To start using the customer has to select DOCOMO internet APN on their handsets after downloading the GPRS settings.
How do I get the GPRS packs?
All you need to do is to go to the nearest retailer and ask for a special EVD recharge for GPRS/Internet of Rs.15 or Rs.95.
How do I start using internet once I have bought the GPRS packs?
By default you are provisioned for TATA DOCOMO Internet and DIVE IN at the time of purchase of the connection if you have a GPRS compatible handset. To start using internet on your phone all you need is to save the settings as default settings. To get Internet settings SMS "INTERNET" to 52270 (toll free on TATA DOCOMO HOME & CHARGED Rs.3 at non DOCOMO Network) and save them as default settings. Once you have done that, just go to your internet browser on the phone at start surfing.
Can I access TATA DOCOMO internet on roaming and will I be charged if I use the internet post activation of these packs on roaming?
Yes you can use internet while on roaming, however, the free usage of internet is allowed only on the TATA DOCOMO home network. If you are roaming within India, then you will be charged 10p/10kb. Check international roaming section on our site for data charges while on international roaming.
What are the benefits?
- Quick internet browsing from mobile.
- Access email and update face book, orkut easily from mobile.
- Use instant messengers like G-talk, Yahoo, ICQ etc
- More practical on the move connectivity.
Does the TATA DOCOMO INTERNET work with any PC or Laptop?
TATA DOCOMO INTERNET works with any PC or Laptop that has Bluetooth or USB port for the cable.
I see this as an excellent offering. The plans are offered on prepaid, are extremely cheap – Just think about it – Rs. 15/- for 3 days of unlimited Internet usage ! pretty awesome I must say
Yes, the speed may be a bit slow (They guarantee between 28kbps to 48 kbps speed), but that should be enough to do think like checking emails, searching, tweeting etc.
Tata Docomo has launched with a bang, and they seem to keep the momentum going – Well done guys !
Author: Arun Prabhudesai
Arun Prabhudesai is founder / chief editor at trak.in. He jumped the Entrepreneurship bandwagon in early 2008 after a long 13 year stint in I.T Industry. You can follow him on twitter @trakin or get in touch with him at admin-at-trak-dot-in or 91.9822575676.Related posts:
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First of all, Tata Docomo made a good start with innovative advertising campaign which exactly clicked like what Vodafone did when they came to India.
Then Tata Docomo attracts the customers with low price tag. If the service is good, then I am sure that I will switch over to Tata Docomo.
Excellent offer from Docomo. I think many GPRS users from airtel and idea will switch to Docomo. Airtel is overpriced as they’re charging 25/rs per day for unlimited internet. and 30ps/50kb for volume based browsing. Same is the case with idea.
In such tough economic times, though it sounds like limited offer from Docomo but is certainly a best option for GPRS users. We can say that many users are likely to switch just for GPRS. If 500-1000 dedicated GPRS users are switched to Docomo for GPRS plans then definitely it is tough for other companies to bring GPRS customers back.
Yeah Mahesh, thats true – and thats exactly why Docomo is launching such aggressive plans – They want to create a footprint and fast.
What remains to be seen is how is their customer service and do they deliver on what they promise. In the long run that is what will be THE most important thing…
while this is a good offer from indicom, it is not the first one in the Indian market. I believe Aircell has launched a similar offer before TATA introduced theirs, Rs14 for3 days of unlimited data access and Rs99 for the 30 days unlimited data access
Its’ Tata Docomo(GSM), not Tata Indicom(CDMA)
Not sure how much utility a speed of 48- kbps would prove of. I wish they would provide atleast EDGE 200-234 kbps at some extra cost.
I think speed of 48kbps is good enough to do minor tasks like check mail, tweet etc. yes, you will not be able to do complete browsing…but look at the cost as well…its hardly anything..
3G shall be the real game changer. Put on your Gtalk/Skype over a 3G phone and pay nothing for voice minutes!
It will be interesting to see the operators price their 3G data plans.
is it possible in kerala………………………..
The unlimited offer no-longer exsists! http://www.tatadocomo.com/gprs-pack.aspx
by using mobile internet, can I download any Images, songs, etc from any website?
are yaar, its nt unlimited plan :(
15 rs for 3 dys with only 20 mb
and 95 rs for month with 100 mb only :(
GPRS as such is a data bearer that enables wireless access to data networks like the Internet, enabling users to access E-mail and other Internet applications using Mobile Phones.
guy reliancegsm is best it is goona launch free unlimited plan for rs 25/ 1 month in all circle soon + in roaming u may 2 use the service and it is providing call rates cheap than any other service provider…
in roaming to 1p/1s ie ossaam /+ customer service is also excelent and support good well
ANY WAY IT IS UPTO U BYE