Blogging in India: A Research report


Blog writer blogger

Blogging scene in India is steadily growing. I remember when I started blogging in May 2007, there were hardly any blogs that were popular except, Labnol and couple of others.

But now the blogging scene in India is improved. There are number of Indian blogs catering to various fields that are getting traction and good amount of traffic (still dismal though compared to our western counterparts.)

This research report shows what and how does Indians Blog. This report is called

“I Blog therefore I am”

This report has been written by Sneha Gore as part of her curriculum of Masters in Communication Studies programme conducted by University of Pune.

The reason I am publishing this report is that I have not found any comprehensive study on Blogging in India, this is probably the first one that gets into some details about what is the thought process of Indian bloggers.

The report primarily looks at behaviours of the Indian bloggers and how
are the blogs used by them from a communication perspective.

The aim of this research is to study the young Indian urban bloggers with reference to their psychosocial activity and other factors influencing that.
To achieve this aim it was broken in objectives of studying the blogging activity, understanding the motivations behind blogging and other factors influencing it, as well as looking the bloggers with reference to various entities existing in real and virtual society.
The goal here is not to generalize the findings, but to show a range of blogging contours. To achieve this aim, 20 bloggers were selected based on specific criterion, and a qualitative method of in depth interviews was executed.

Here is the full Report – “I Blog therefore I am”

For any questions on this report, you can get in touch with the author on her email ID (given on the first page of report)

  1. Halima Faliliat says

    This is absolutely free, very easy all you need is an internet facility.

    I have been using this system for some time now; I will be showing you how to make unlimited cash with your liberty reserve account and a perfect money account. I will try to make it as short as possible. But clear, just like every other business your interest and seriousness counts.

    "The reward for hard work is success".


    1. open a liberty reserve account at ( this is free).

    2. Open a perfect money account at (this is free).

    3. Fund your liberty reserve account with a minimum of 11 USD, because of transaction charges, actually you needed a minimum of 10 USD.

    (Note: To fund or sell your liberty reserve, go to to search for an exchanger close to you.)

    4. Go to, and exchange 10 USD from your liberty reserve account to your perfect money account.

    1 LR——>1.28 PM, so 10 LR—-> 12.80 PM.

    5. Go to or , exchange 12.80 Perfect money to 11.01liberty reserve.

    1 PM —-> 0.86 LR, so 12.80 PM—>11.01 LR. You have gain 1.01 USD.

    6. Repeat the exchange process from LR—->PM—>LR.

    You can always increase your capital, because the more money you exchange the faster u make your cash. I can make up to 257 USD per day. Doing up to 25 exchanges per hour. But there is also no harm in starting small.

    The only place where success comes before work is the Dictionary."


    How much money you make depends on your capital and the amount of time you put into this venture.


  2. Borse Louis Vuitton says

    wagon so called bloggers today that differentiating becomes a major

  3. Jeetu says

    hello sir, i am the regular reader of your blog, i started my blogging few months ago, but still i have’nt got any success.
    here’s my blog link

  4. Travelnetra Brand says

    Travelnetra nice

  5. Travelnetra Brand says

    Travelnetra nice

  6. Mutual Funds says

    Hi Arun,

    It is very hard to succeed in blogging these days unless you have great content. Just gone through your website and wish you all the best.

  7. Arpan Kar @ Business Fundas says

    wow..nice one :)
    but seriously, there are so many jump of the wagon so called bloggers today that differentiating becomes a major challenge..

  8. domain name hosting says

    Today people want to know what is blogging? and to understand about blogging,
    then they want to improve their blogging skills. I am also improving my blogging skills
    for that your article is good. Thank you for providing this useful information.

  9. Madz says

    Hi Maheroo, possibility is ur’s a new blog, it takes time to build and grow…I’ve just started mine too :)

  10. Maheroo says

    I went to Indian blogs directory on labnol but I din’t find mine.

  11. Acruz says

    Hi i am Acruz ,nice blog , today people came to know that what is blogging that is the reason that number of bloggers increase in India and that is a good thing.
    Alexander Cruz

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