We hear so very often our western counterparts blaming India and China for global warming and being one of the most polluted countries in the world. While that may or may not be a fact, a survey conducted by National Geographic says that Indians and Brazilians have the most environmentally friendly lifestyles based impact of individual consumer behavior.
The National Geographic Society today unveiled “Greendex 2008: Consumer Choice and the Environment—A Worldwide Tracking Survey” which brings this fact to the light.
What this survey did was rather than measuring each nation’s environmental impact, it compares the behaviors of individuals in four key areas: housing, transportation, food, and consumer goods.
Brazilians and Indians each scored 60 on the sustainable-consumption scale. Citizens of other nations scored as follows: China (56.1); Mexico (54.3); Hungary (53.2); Russia (52.4); Great Britain, Germany and Australia (each at 50.2); Spain (50); Japan (49.1); France (48.7); Canada (48.5); and the U.S. (44.9).
Even though the survey shows India at top, it may not necessarily mean that Indians have very environmental friendly attitude. Greendex authors acknowledged that consumers living in developing nations are more likely to live in small residences, use few electricity-driven appliances, make shorter commutes, and use human-powered and public transport—often out of necessity rather than choice.
Download the full report here.
What do readers think? Are Indians environment friendly?