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Galaxy S4 Zoom Camera: What is Samsung trying here?

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Samsung has launched another phone in the market. I know, I know.. Yawn! What’s new in that? But Wait! This time it’s different.

This time, it is a – wait for it…- A Camera!

This is what went in my mind when I heard the news about Samsung Galaxy S4 Zoom. For those not knowing about it, this is not like the last venture of Samsung with the Android Camera. This is a full-fledged phone with the following specifications-

  • 4.3” qHD sAMOLED screen (960×540).
  • 1.5 GHz Dual Core Processor
  • Android 4.2 (Jelly Bean)
  • 1.5 GB RAM and 8 GB Internal Memory expandable to 64 GB

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These are the phone specs. It has the rest of the connectivity bells and whistles as well that are present in all the Android phones and has a respectable 2330 mAh battery (although with the camera it might just give a day’s worth juice only).

Now comes the Camera part. It is a 16 MP snapper with a whopping 10X optical zoom. OIS 24-240 mm, F3.1-F6.3 with ISO ranging from 100 to 3200.

It won’t shoot RAW Images so we can safely say its in the category of point and shoot. Along with this comes a plethora of Camera features like Panorama and SMART Modes etc. It is at a heavier side with 208 gms though it is commendable that along with the camera the weight is still only hovering at 200 gms.

All in all, objectively, it is an average low-middle range phone with a low middle-range camera attached to it. The product in itself is not bad but I do not feel it will gain any momentum.

There are many reasons for it-

1. The product doesn’t solve any real issue

The Cameras are improving every day on the phones and already we have 16 MP in the market. It is not as good as the one in S4 Zoom but then again, people who are interested in photos that are better than that would rather buy a dedicated camera.

2. The price can never be right for it

As I said. It is a merger of a medium phone and medium camera. The combined price of the two will come around Rs. 20-25k. So, if it is priced more than this, it will have no market value.

3. It’s too bulky for a phone

While people might have stopped crying over the increasing screen size they won’t want a phone that might not even fit in their biggest pockets. Especially when a camera is not needed all the time and phone has to be held every now and then.

Now mind you, this is different from the Android Galaxy Camera that Samsung launched. That camera is a pure camera with Android experience. This on the other hand is also a phone and this is where it loses out.

Although, personally I feel that even an Android Camera needs to be better than a point and shoot to create any important market share. In my opinion Samsung is just trying to do too much in too many places.

Maybe they do not want to lose out on anything and the best way they find is to be everywhere. As far as I think this is a wastage of their resources.

What are your thoughts on the matter? As for my thoughts in brief-

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  1. Aditya Dey says

    You are right Kunal it’s better to go for a dedicated camera than this mobile-camera combo if someone has an interest in photography. This camera phone is like the old proverb ‘Jack of all trades master of none”….The product itself is good as individual, but the combo isn’t sounding that great….

  2. Prateek Jain says

    Buoyed by the success of Note series (As it created a phablet category when nobody gave Samsung a chance), they are trying to create another niche, however i think they went overboard this time.

  3. Siddharth Vyas says

    Samsung is now competing with Nokia Pureview for better Camera feature…

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