PLEASANTON, CA, December 16, 2009 /24-7PressRelease/ — Left Brain Marketing today announced the launch of the first ever 90-Day Try-Before-You-Buy marketing automation program. This innovative program is the first designed to help B2B marketers test the effectiveness of lead nurturing without heavy time, planning and budget commitments.
Lead nurturing and marketing automation are hot topics in B2B marketing today. Any B2B marketer considering lead nurturing, or evaluating a marketing automation application, will immediately benefit from this program.
“This one-of-a-kind program will give B2B marketers a quick way to prove ROI and build a proof of concept without the hassle, frustration and cost of a full-blown vendor selection exercise”, says Malcolm Friedberg, Principal, Left Brain Marketing.
The 90-Day, Try-Before-You-Buy program is fast and easy to implement and can be delivering results in a matter of days. The Left Brain Marketing team delivers this turnkey service using their client’s existing marketing content, lead data, sales process and lead scoring models. This content is woven into lead nurturing campaigns that are executed using a leading SaaS marketing automation platform. Each track can be tuned throughout the 90-days to begin the process of optimizing results. What’s more, no additional IT or sales team collaboration is required to start seeing results right away.
Marketers who implement the Try-Before-You-Buy program will see measurable improvements in lead quality, forecasted sales opportunities and sales conversions.
For more information visit http://www.trymarketingautomation.com or contact Collin Dayley at 360-930-1121, collin@leftbrainmarketinginc.com.
Headquartered in Pleasanton, CA, Left Brain Marketing is a leading B2B demand generation, lead nurturing and marketing automation consultancy. For more information, please contact us at 650.561.3435.
Website: http://www.leftbrainmarketinginc.com
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