• The power of blogging and Social Networking

    by Arun Prabhudesai

    The media landscape in India is changing. It literally takes minutes for a breaking news to spread across the globe. Nothing gets hidden from the users. Be it a highly classified video, or a scam or a simple news that should not have come in open. Nothing is a

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    India television Sector growth

    Indian Television: Get ready for another 100 TV channels

    by Arun Prabhudesai

    The Indian entertainment Industry is bubbling. With broadband making in-roads in Indian homes, the line between a Television Set and home computer is decreasing. With launching of various Indian channels on You tube and Hindi movies getting released purely on the internet, we are taking a leap forward in

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    Global companies approaching Indian Ad agencies to handle media campaigns

    by Arun Prabhudesai

    I love Indian advertising, even if it means missing the first ball of the over, while watching a cricket match. The creativity in Indian advertising is one of the best across the globe. I have seen plenty of advertisements In UK as well as in US, and I can

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    The creativity of Indian advertisement at its best !

    by Arun Prabhudesai

    I have earlier featured couple of Indian advertisement which I rate very highly. Recently, I came across another advertisement, which I think is at par or even better than those of Happydent White, Fevicol and Airtel Ad.

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    Bollywood, the biggest film Industry now embracing Youtube

    by Arun Prabhudesai

    lucky88 bollywood fm india indian bollywood india sargam hit india smash bollywood movie india india actor bollywood india usic tv bollywood fm india news box india office =hindi india tv india picture bollywood india com filmfare india india bollywood music smashits filmfare india magazine bollywood film india

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    Which is the most creative television advertisement in India till date ?

    by Arun Prabhudesai

    There is something I enjoy in India that most of the other people hate. The Indian TV commercials. I find them very very creative. Some of the best advertisements in recent years have been from Pepsi and Coke.

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