• property-market-in-India-001.jpg

    Indians prefer Second Hand properties over New!

    by Kaushambi

    A survey by Track2Realty has found that Indian home buyers are more interested in buying ready-to-move in properties rather than new and incomplete projects. The survey targeted the upper and middle class home buyers in 10 cities including Mumbai, Delhi, Bangalore, Calcutta, Ahmedabad, Chennai, Pune, Kochi, Patna and Chandigarh.

    » continue reading
    how-to-brand-yourself-on-linkedin-001.jpg

    How to Brand Yourself on Linkedin

    by guest

    Am I a Brand or Am I a Brand? Well, Friends, as of today, EACH one of You regardless of the Industry you are into, YOU are a BRAND. You might not be aware of it, or might not want to acknowledge it, or yet haven’t realized the importance

    » continue reading
    Smartphone-Usage.jpg

    Smartphone usage by Indians: Women love to Chat, Men love Apps

    by Kaushambi

    Last week, Google did a survey with Ipsos which showed that percentage wise there were more active smartphone users in India than in US. Now, information and media giant Nielsen used ‘smartphone metering technology’ to survey smartphone usage habits of Indian men and women. Nielsen Informate Mobile Insights throws

    » continue reading
    fabric-spa.png

    Why Retailers and Manufacturers are jumping into the services game?

    by Dr Vikram Venkateswaran

    During my stay in US, I had gone into Best Buy one day to buy a laptop. After selecting the laptop when I went to the cashier, he was telling me about an interesting value add service provided by Best Buy called “The Geek Squad”. Though I did not

    » continue reading
    Solar-energy-Gujrat.jpg

    Asia’s largest solar park opens in Gujarat today

    by Kaushambi

    What do you say to a state which is on a dream run? The state’s tourism is promoted by Amitabh Bachchan, its infrastructure for the automobile industry is geared towards making it the Detroit of India and now the state has launched Asia’a largest solar park. Yes, we’re talking

    » continue reading
    maruti-Cars.jpg

    Maruti Suzuki on a promotion blitz: Innovative marketing in rural areas

    by Kaushambi

    Most of India still hasn’t forgotten how there was a time when everyone was vying to buy the Maruti Suzuki 800 or the Fronty as it was lovingly called. Fronty may have been bid goodbye after its memorable run spanning a couple of decades, but Maruti Suzuki hasn’t stopped

    » continue reading
    black-curtain-001.jpg

    Designer Designations: Indian companies giving innovative titles to their key executives

    by Kaushambi

    Hindu mythology expert Devdutt Pattnaik is the Chief Belief Officer (CBO) of the retail giant Future Group. What do you think that title means? When quizzed by the media, Pattnaik stated that this designation was created to align the objectives and culture of the company and to form relevant

    » continue reading
    Clean-Energy-Race.jpg

    Clean Energy Economies: India ranks 6th!

    by Kaushambi

    India Inc is on a roll. After claiming the second spot in the Regus Business Confidentiality Index 2012, the Pew Energy report recently announced that private investment in clean energy in India increased by 54 percent in 2011, which amounts to 10.2 billion dollars. This places India at the

    » continue reading
    bribe.jpg

    Government to make payments directly to Bank Accounts to curb corruption!

    by Arun Prabhudesai

    I am sure you are well aware that, in India, to get any work done from any government department is a nightmare. In most cases you have to bribe every person in the chain – From peon to the top boss. This is especially true if you are contractor

    » continue reading
    smartphone-insurance.jpg

    Insurance Mobility – the potential of Smartphones to drive insurance product sales in India

    by guest

    ‘Constant Connectivity’ is one of the defining characteristics of modern India, where rapid advancement in consumer technology, mobile connectivity and increased awareness have significantly altered the way we consume information or connect with each

    » continue reading

    More

    who's online