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retail

News on opening up of multi-brand retail segment to foreign chains is all over the place in today’s morning newspapers. Still, I would like to address a few important points over here for the benefit of our readers as to the fine print of FDI clearance in the sector cluttered by unorganized small kirana (mom [...]

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Brand Revitalization: How Burberry revitalized their brand.

by Dr Vikram Venkateswaran
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Burberry is an iconic luxury brand established in 1856. Its Tartan pattern is one of the most creative contributions to the world of fashion. It is the 98th most valuable brand in the world and has Royal warrants from the Queen herself. But some time ago the Burberry brand almost lost its …

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Precious Metal Investments: Gold vs. Silver vs. Platinum [Comparison]

by Viral Dholakia
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For a layman, the brilliant gleam of platinum, silver and white gold is hard to differentiate apart, just by the virtue of observation. But, with the gold prices soaring sky-high, for those who prefer something other than the traditional gold for jewellery purposes, these three metals can come to your rescue for the metallic silver [...]

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Will 2011 be the Year of Luxury Brands?

by Sriparna Neogi
L'Occitane

If the recent foray of premium luxury brands into Indian retail sector is any guide, then the average Indian, after shunning foreign luxury brands for decades and sticking loyally to home-grown products, is finally warming up to luxury brands. The luxury market has picked up quite a pace; according to A.T. Kearney, the global …

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Luxury Market In India set for Expansion and How?

by Arun Prabhudesai
Luxury-Shopping

You gotta be kidding me! Expansion in the time of economic slowdown and that too the luxury retail segment. India is not considered to be the consumer of overly expensive and exclusive luxury niche. We, the common man (aam admi) brigade pride ourselves in buying the cheapest durable product that is.

It’s time to wake up and give it a re-thought. Indian Consumer has changed and so has their mindset. Ok, not to generalise it but yes, there has been a drastic change in how the Indian Consumer behaviour has gone through a radical makeover. The focus has shifted from Price to Quality to a large extent.

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Now Indian Railways introduces Chartered Trains to boost tourism!

by Sriram Vadlamani
Indian train Luxury

Chartered : hired for the exclusive temporary use of a group of travelers; “a chartered plane”; “the chartered buses arrived on time” I tried looking for the meaning of ‘Chartered” using define:chartered in Google and that is what I got. The definition mentions about a plane and a bus. No mention of a train. I [...]

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Now the Armani’s and Ferrari’s trying to woo Cash rich Indian consumers

by Arun Prabhudesai

The world is eyeing the pockets of cash rich Indian consumers like never before. And why not, the pace at which India is changing has to be seen to be believed. Even in a tier II city like Pune, you can see luxury cars (costing more than Rs. 50 lakh each) plying the roads in abundance.

The younger generation is also getting quite hip. If you pass by any college – one look at students will give you a glimpse of how savvy they are getting about fashion. The clothes and accessories they sport are straight from the ramp !

That’s exactly why Giorgio Armani has become the latest of a horde of high-end brands to target India’s growing appetite for luxury goods. The Italian group will take a 51 per cent stake in a joint venture with DLF, the Indian property developer – the biggest presence it is allowed in the country under regulations.

The first Armani outlet will be opened at a new “super luxury mall” being built by DLF, which also has a partnership with Dolce & Gabbana, in New Delhi. By the end of the year, Armani expects to have around five stores across the subcontinent.

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Carazoo.com: Eye-catching and Impressive Indian Car Portal

by Arun Prabhudesai
Carazoo Indian Car Portal

Carazoo.com has a 360 degree exterior view, the interior 360 degree view to enable the viewers to get virtual “touch and feel” experience. It’s currently implemented on few models and will be provided soon for all the models. The “paint your car” option allows you to view cars painted in all available colors, which is just not possible even if you visit the car showroom! Also one can read specifications and reviews and compare cars, request for unlimited number of E-brochures and ask for a variety of no-obligation, hassle-free car quotations from dealers in the required city.

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Top 10 reasons why you should be an Entrepreneur

by Arun Prabhudesai
entrepreneur-success-journey

A lot of folks ask this question: Why should I become an entrepreneur? Is it worth all the trouble of going through hardships and uncertainties of starting my own business? What if I fail ?
Here are the top 10 reasons according to me why you should be an entrepreneur:

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Are Bentleys feasable on Indian Roads?

by Arun Prabhudesai

The news of Bentley cars coming to India is pretty old. However, I cannot help but imagine how these super expensive cars (if I can call them cars) will do on Indian roads. A Bentley range starts from minimum of a crore. At an average it is around 2.5 to 3 Crore rupees ($500,000 to $1 Million). Putting that kind of money on a car that too to drive on Indian roads seems quite foolish. Now, that was harsh- but I cannot express in better way than this !
To top it all – Bentley is introducing 3 new models…

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