• The Hindu punches Times of India in face with this Super Creative Advertisement!

    by Arun Prabhudesai

    The below “The Hindu” Advertisement is creative at so many levels, I can’t describe. Whoever, has made it, has punched ToI in the face, all keeping themselves within the legal boundaries of what is allowed. The advertisement indirectly takes a jab at low quality of news covered by Times

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    What makes something go viral on the Internet?

    by Kaushambi

    Kolaveri Di topped the charts with 17 million views and more than 75,000 comments from over 130 countries just 2 weeks after it was released in November 2011 (current views at 37 Million). With this sensational outburst, the unpredictable, unstructured phenomenon of the viral has been revisited. What does

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    SOPA and PIPA explained Beautifully! [Video]

    by Arun Prabhudesai

    This whole week Internet has been abuzz with SOPA and PIPA. Most of the online biggies opposed these 2 acts that threaten to put an end to the way we share & express on the internet. Wikipedia went to the extent of blackening out their entire site for a

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    10 Popular & Viral Indian videos on YouTube in 2011!

    by Kaushambi

    Although Google came out with an official list of the top 10 most watched videos on YouTube in 2011 in India, here is Trak.in’s very own list of the same. Google’s list for India has a few international videos along with 6 movie videos. We give you a mixed

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    Top 10 Indian advertising campaigns of 2011!

    by Kaushambi

    Apart from all the 3G launch campaigns were the talk of the town in 2011, there were also some great print and TVC campaigns that India saw in 2011. Let’s take a look at the top 10 campaigns that were well recalled, liked, watched and commercially successful – in

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    Awesome Online, Social & Mobile Statistics on Indian Consumers!

    by Arun Prabhudesai

    “Did you know that 31% of rural Indians have not even heard about internet (That’s more than entire population of Brazil). On the other hand, India has crossed 100 Million internet user landmark and average Indian internet users spends about 26 minutes on internet every day. India is diverse

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    Inside Facebook – A Must watch documentary!

    by Arun Prabhudesai

    Update: It seems the video was removed from Youtube as it was illegally uploaded. This documentary is yet-to-be aired documentary on BBC. Keep a close eye on this page, video will be available there  soon. 2nd Update: We have posted another youtube video so take a look My friend just forwarded me a

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    Katrina Kaif most searched term for Mobile Videos – Anna Hazare 7th!

    by News Editor

    Katrina Kaif’s popularity over the years has only increased – The web and mobile searches for her name clearly point to that. In fact, the she has 3 times as many searches compared to second placed Jacqueline Fernandez when it comes to mobile videos searches done by Indian Mobile

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    Tata DOCOMO launches series of humorous TV ads to showcase its superior Network Coverage!

    by Arun Prabhudesai

    Tata DOCOMO has always come up with some great marketing campaigns since it launched its GSM service couple of years back. Now, they have launched a series of 8 new television advertisements that showcase their superior network coverage – one of the biggest areas of complaints by Mobile users.

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    The Best Web Strategy is one you don’t understand !!! [Humour]

    by Arun Prabhudesai

    Yeah, its time for some fun – and trust me this one will bring seriously put you on the floor laughing !! The video given below shows 2 (hardly working) startup guys visiting an office to help a client whose website is having some issues. And the web strategy

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