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The travel industry has many opportunities to use social media – from pushing sales to keeping travellers informed about their flights in real time. While some airlines use it as a relationship building platform, other airlines are using it to reward customer loyalty. Increasingly, airlines across the world are using social media, especially Twitter & [...]

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Lufthansa Cargo Wants To Crowdsource Business & Process Innovation [Contest]

by Ankit Agarwal

From brainstorming to crowdsourcing, more and more companies are looking to tap into the collective intelligence of masses to solve their business problems. Lufthansa Cargo has taken crowd-sourcing a step further and has created a public co-innovation platform primarily targeted at finding innovative solutions for its supply chain. Lufthansa Cargo has launched Air Cargo Innovation Challenge and is [...]

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Why Kingfisher Exited Low Cost Carrier (LCC) Business [Organizational Culture]!

by Ankit Agarwal

For those unware, Kingfisher recently decided to shut down its Low Cost Carrier (LCC) service branded Kingfisher Red. It is noteworthy that Kingfisher Red is essentially a spin-off of the erstwhile Deccan Airways which introduced LCC in the Indian aviation sector. That the Indian Aviation sector’s financial stability is in tatters is …

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Smartphones Driving Self-Service Usage In The Airline Industry [Survey]

by Ankit Agarwal
mobile-checkin

Oh, the darn smartphone again! But hey, they are changing how we do things – from routine stuff like communicating to critical stuff like say booking travel tickets. Airline Industry is welcoming the growing adoption of smartphones. The airline industry is a challenging segment to operate especially when it comes to keeping the …

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Flight Boarding passes may go mobile soon!

by Arun Prabhudesai
PassengerWeb Mobile Checkin

This is great news – Just a few days back came the announcement from IRCTC that virtual e-tickets will be accepted on-board all the trains of Indian Railways. Indian Air travellers also can look forward to similar kind of service where the Flight Boarding passes may go completely mobile. According to news in HT …

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Turboprop Aircrafts to Connect Tier two Cities in India!

by Eric Jose
bombardier Dash

Civil aviation in India is expected to grow and dominate in this decade. But this would be possible only if airlines manage to connect Tier II cities with the rest of India. This is a challenging task for the airlines because firstly, there are few passengers travelling from these cities and secondly, infrastructure …

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Kingfisher Airlines Testing New Ways To Fill Seats And Infuse Capital, But Will It Fly?

by Ankit Agarwal

That the Indian Airline industry faces significant operating challenges is no surprise. Majority of airlines except for the likes of Indigo, Spicejet etc. are burning cash and running losses. This is not even including the woe that is Air India. The fuel costs alone are huge for the Indian airlines and coupled with the fuel [...]

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Air India: Living dead PSU of India!

by Rishabh
clip_image002

One of the very early mascots of India,”Maharaja” is easily recognized as it stands tall on the mammoth sky scraper at Nariman Point (Mumbai). In 1946, Tata Airlines was converted into a public company which was renamed as Air India. The move was explained by the GoI as something which was meant for public good. [...]

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Paris Air Show Gives a Hint at Booming Airline Industry!

by Ankit Agarwal
aircraft-traffic-growth-vs-gdp-growth

The global economy has recovered to a large extent since the economic meltdown in 2008. The pace of recovery has been different across regions with developed economies like US and Europe still struggling to find momentum whereas Asia-Pacific regions have recovered at a much faster pace. However, as pointed out in the negative investor sentiment [...]

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Air India – Journey from Most trusted Brand to Most rusted one!

by Viral Dholakia
air_india_man

Flights Cancelled! But, like a good sibling, Indian Railways has come to passenger’s rescue by running special trains for stranded fliers of Air India. And, why not? It reminds me of a typical story of a cunning monkey benefiting from the cats’ fight. Surprised by the title? Well, not so long ago was …

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Air India gets bitten by Social Media Bug!

by Satyam Gambhir
Air India

Social media bug has finally bitten our beloved (or not so) Air India, the govt. airline career which has been in losses for ages. Now you will see Air India presence on facebook and twitter handling customer support, booking tickets and taking feedback. Mr Arvind Jadhav, AI’s chairman and managing director has decided …

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Get lucky with kingfisher

by Satyam Gambhir
Kingfisher Airlines

As I write, I am confused whether this post would benefit all air travelers or will let marketers know about customer satisfaction! Imagine you enter the airport with your economy class ticket and they tell you that you have been upgraded to the first class. How would you feel? Well, this is …

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Indian Aviation statistics: Indigo, Kingfisher rule!

by Arun Prabhudesai
aviation Industry growth

The aviation Industry has been growing over past few months after witnessing some of the worst times, thanks to increased taxes, high fuel prices, Union fights and standoffs ! The aviation Industry has also been in news for all the wrongs reasons… But, things are surely getting better with Aviation Industry registering close to …

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Air India flying planes with paltry 22% load factor!!

by Aseem Rastogi
Air India

Indigo – 84% Spice Jet – 82% Kingfisher – 75% Jet Airways – 72% Air India – 22% Yeah you read it right. Air India flew its domestic operations with 22% seat load …

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All Airliners’ Full Fare Sheet goes online!

by Arun Prabhudesai
airfare-charges

DGCA has come down hard on Airliners following the recent incident where one of the private airliner charged exorbitant “Rs. 35k” airfare charge for a journey from Mumbai to Delhi. When this news was spread across the media, who made lot of hue and cry about it – DGCA intervened and put a rap on [...]

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