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    Social Media Strategies for Airline Industry

    by Kaushambi

    The travel industry has many opportunities to use social media – from pushing sales to keeping travellers informed about their flights in real time. While some airlines use it as a relationship building platform, other airlines are using it to reward customer loyalty. Increasingly, airlines across the world are

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    Lufthansa Cargo Wants To Crowdsource Business & Process Innovation [Contest]

    by Ankit Agarwal

    From brainstorming to crowdsourcing, more and more companies are looking to tap into the collective intelligence of masses to solve their business problems. Lufthansa Cargo has taken crowd-sourcing a step further and has created a public co-innovation platform primarily targeted at finding innovative solutions for its supply chain. Lufthansa Cargo has

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    Why Kingfisher Exited Low Cost Carrier (LCC) Business [Organizational Culture]!

    by Ankit Agarwal

    For those unware, Kingfisher recently decided to shut down its Low Cost Carrier (LCC) service branded Kingfisher Red. It is noteworthy that Kingfisher Red is essentially a spin-off of the erstwhile Deccan Airways which introduced LCC in the Indian aviation sector. That the Indian Aviation sector’s financial stability is

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    Smartphones Driving Self-Service Usage In The Airline Industry [Survey]

    by Ankit Agarwal

    Oh, the darn smartphone again! But hey, they are changing how we do things – from routine stuff like communicating to critical stuff like say booking travel tickets. Airline Industry is welcoming the growing adoption of smartphones. The airline industry is a challenging segment to operate especially when it

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    Flight Boarding passes may go mobile soon!

    by Arun Prabhudesai

    This is great news – Just a few days back came the announcement from IRCTC that virtual e-tickets will be accepted on-board all the trains of Indian Railways. Indian Air travellers also can look forward to similar kind of service where the Flight Boarding passes may go completely mobile.

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    Turboprop Aircrafts to Connect Tier two Cities in India!

    by Eric Jose

    Civil aviation in India is expected to grow and dominate in this decade. But this would be possible only if airlines manage to connect Tier II cities with the rest of India. This is a challenging task for the airlines because firstly, there are few passengers travelling from these

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    Kingfisher Airlines Testing New Ways To Fill Seats And Infuse Capital, But Will It Fly?

    by Ankit Agarwal

    That the Indian Airline industry faces significant operating challenges is no surprise. Majority of airlines except for the likes of Indigo, Spicejet etc. are burning cash and running losses. This is not even including the woe that is Air India. The fuel costs alone are huge for the Indian

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    Air India: Living dead PSU of India!

    by Rishabh

    One of the very early mascots of India,”Maharaja” is easily recognized as it stands tall on the mammoth sky scraper at Nariman Point (Mumbai). In 1946, Tata Airlines was converted into a public company which was renamed as Air India. The move was explained by the GoI as something

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    Paris Air Show Gives a Hint at Booming Airline Industry!

    by Ankit Agarwal

    The global economy has recovered to a large extent since the economic meltdown in 2008. The pace of recovery has been different across regions with developed economies like US and Europe still struggling to find momentum whereas Asia-Pacific regions have recovered at a much faster pace. However, as pointed

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    Air India – Journey from Most trusted Brand to Most rusted one!

    by Viral Dholakia

    Flights Cancelled! But, like a good sibling, Indian Railways has come to passenger’s rescue by running special trains for stranded fliers of Air India. And, why not? It reminds me of a typical story of a cunning monkey benefiting from the cats’ fight. Surprised by the title? Well, not

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