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How analytics could have saved team India the blushes in Australia!

by Dr Vikram Venkateswaran on February 1, 2012 |

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Recently a good article in economic times compared the performance of the Indian cricket team to Nokia. The used data from the 1990’s to show how Nokia’s slide had begun well in the late 90’s but the implication of that slide was felt much later. Team India on the other hand just had a 2 [...]

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Rediff Redesign: Shopping/Daily Deals In, Cricket Out!

by Arun Prabhudesai
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I am not sure if you have noticed, but Rediff Homepage has got a makeover. It is not a drastic one, but there are some noticeable changes. Rediff had set a precedence (in India, which no one followed :)) in 2009 when it introduced a minimalistic, ad-less homepage design, which was a sea-change from previously [...]

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How could Flipkart respond to the open letter to its founder by a dissatisfied customer!

by Arun Prabhudesai

[Arun’s Note: One of our readers - Mr. Mukesh Gupta - has framed a wonderful post in response to an open letter written to Sachin Bansal, CEO/Founder, Flipkart.com, that we featured few days back. I think Sachin Bansal should definitely take a note of this… I am producing the post verbatim as it has appeared [...]

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Very Happy Republic Day to all!

by Arun Prabhudesai
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Trak.in Wishes all our readers a Very Very Happy 63rd Republic Day. We should be proud of our constitution that was laid 62 years back on 26th January 1950. Even Google is celebrating India’s Republic day with a beautiful Doodle… I will leave you with a wonderful Patriotic …

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Letter to Sachin Bansal : CEO/Founder, Flipkart.com

by Arun Prabhudesai
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Arun’s Note: I have been a regular customer of Flipkart for over couple of years now and have had pleasant experiences with them in 9 out of 10 transactions I have conducted. I had one real bad experience (about a year back), when it came to refund. I did not write about it back then, [...]

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SOPA and PIPA explained Beautifully! [Video]

by Arun Prabhudesai

This whole week Internet has been abuzz with SOPA and PIPA. Most of the online biggies opposed these 2 acts that threaten to put an end to the way we share & express on the internet. Wikipedia went to the extent of blackening out their entire site for a period of 24 hours. Most …

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Wikipedia’s first ever protest – To stage 24 hr blackout!

by Arun Prabhudesai
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This is a first – Wikipedia has decided to stage a black out for entire English-language Wikipedia for 24 hours, worldwide, beginning at 05:00 UTC (10:30 am India time) on Wednesday, January 18. This Wikipedia blackout is arranged in protest of proposed legislation in the United States — the Stop Online Piracy …

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News Digest: FICCI turns VC, 68 Lakh MNP requests rejected, Google Ozone Free Wi-fi access & more…

by Arun Prabhudesai
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Google offers Free access to Google+ & Youtube on O-Zone Hotspots Google is aggressively marketing its social network Google+ in India – According to the news in Business Standard, Google has announced a new initiative that will allow users to browse Google+ for unlimited time on public Wi-Fi provider O-Zone Network Hotspots. …

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What to look forward to on trak.in in 2012!

by Arun Prabhudesai
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Trak.in had a decent year 2011 – The average traffic at last year grew by almost 50 percent. We had set a target of doubling our traffic last year – We could not achieve it, partly because, many plans that we had, did not get implemented (for whatever reasons). In 2012, though we …

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Wishing a Happy & Rocking 2012 to all of you!

by Arun Prabhudesai
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Yay!!!!! 2012 is here! A very very Happy & Joyous New Year to all our Trak.in readers (and those who are not as well!). We had a great 2011 – and 2012 promises to be even bigger and better. [Note: The above picture was clicked by me at Ramoji Film …

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Top 10 Bollywood films of 2011 [Commercial Success]

by Kaushambi
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Yearly countdown lists are incomplete without Bollywood coming into the picture. A first of sorts on Trak.in, this list takes a look at the top Bollywood films of 2011 purely from the commercial point of view, in no particular order. [Note: We have taken approx. gross earnings figures from Wikipedia, as they are the most [...]

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Social Media Strategies for Airline Industry

by Kaushambi
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The travel industry has many opportunities to use social media – from pushing sales to keeping travellers informed about their flights in real time. While some airlines use it as a relationship building platform, other airlines are using it to reward customer loyalty. Increasingly, airlines across the world are using social media, especially Twitter & [...]

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Lufthansa Cargo Wants To Crowdsource Business & Process Innovation [Contest]

by Ankit Agarwal

From brainstorming to crowdsourcing, more and more companies are looking to tap into the collective intelligence of masses to solve their business problems. Lufthansa Cargo has taken crowd-sourcing a step further and has created a public co-innovation platform primarily targeted at finding innovative solutions for its supply chain. Lufthansa Cargo has launched Air Cargo Innovation Challenge and is [...]

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5 products that every small business owner or home office must have!

by Arun Prabhudesai
home-office

The concept of a ‘home office’ was new, until recently. The internet and social networking platforms have laid out means and ways for everyone to set up shop from the confines of their own apartments or bungalows. But what separates the men from the boys is how professionally a home office set up …

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